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New Feature: Enhanced Email Marketing Campaign Comparison Report
It’s now easier to understand your customers and subscribers with our newly enhanced email marketing Campaign Comparison Report. We’ve added whole new ways of analyzing your campaign performance over...
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Email Marketing Superhero: Our State Magazine
Our State magazine has built a great relationship with its readers and advertisers through email marketing. The monthly magazine is devoted to covering the people and places of North Carolina. Email...
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Marketers: Back Away from the Non-Business Email
Are you using a free-mail address like Yahoo or AOL as the "From" address in your email marketing? Stop that. Free “from” addresses hurt your brand and act as a barrier to establishing trust with your...
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New Feature: Template Sharing for White Label Email Resellers
Our White Label Email program just got better with some new features, including the ability to easily share templates among subaccounts. Template sharing simplifies, streamlines and automates the...
View ArticleImportant Security Notice Regarding ‘Heartbleed’
On Monday, a major vulnerability nicknamed "Heartbleed" was discovered in OpenSSL, a technology that handles encryption for a large part of the internet. Once Contactology became aware of the problem,...
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Get Better Results with an Email Marketing Spring Clean
How is your email marketing program performing? How do you know? In the weekly and daily grind of cranking out compelling email content, it's easy to forget to take account of your email marketing...
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Gmail Announces New ‘Unsubscribe’ Link
Gmail’s “unsubscribe” link appears on an email from Google Play. Gmail’s latest feature — an “unsubscribe” link at the top of some marketing messages — won’t kill email marketing. But unlike the last...
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New Feature: Mobile-Optimized Responsive Templates
In email marketing, mobile is a must. Across the globe people are increasingly using their smartphones to read email — and to purchase products and services. Marketers simply can't afford to ignore...
View ArticleGet a Sneak Peek at our Mobile Responsive Email Templates
Contactology’s email templates are going responsive. This week, we’re launching a major feature upgrade to our email marketing platform that will include 10 mobile-optimized, responsive email...
View ArticleCanada's Anti-Spam Legislation (CASL): It Matters to Your Email Marketing
Disclaimer: This article should not be interpreted as legal advice. Canada’s new get-tough-on-spam law begins to take effect this year and even the most upstanding and conscientious email marketers...
View ArticleVideo To Go: Top Deliverability Tips
Email deliverability is a partnership between you (the email marketer) and us (the Email Service Provider). We handle the hard stuff behind the scenes: industry trends, technological solutions, careful...
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Contactology Team Members Bake for MLK Day of Service
Rabbit (QA) and Raj (Engineering) roll out cookie dough. Contactology team members measured, mixed and baked for families and children staying at the Ronald McDonald House of Durham. The cookie baking...
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2013: The Year Marketers Got Smarter (But Also Panicked a Little)
The past year in email marketing was about rising above the crowded inbox. We created this blog to be a resource for email marketers: we cover industry news, highlight success stories and suggest the...
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Five Reasons Gmail Did Not Just Kill Email Marketing (Again)
Google just announced that it would start caching images in messages opened on Gmail, an announcement that sent marketers screaming (or blogging) that email marketing as we know it is dead forever....
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New Feature: Share email marketing campaigns to Google Plus
We’ve just made it easier to extend the life of your email campaigns with a new Google Plus social sharing link. The feature allows you to include a social sharing icon in your email campaigns....
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Contactology's Customer Service Satisfaction Reaches 99.1%
Our customer service satisfaction rating has risen to 99.1 percent — the highest rating since implementing a new tracking system in April of this year. A rating, I’ll add, which has never dropped...
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Email Marketing Superhero: Fat-Free Pizza Maker Drives Loyalty Through Email...
Pizza Fit’n Free uses its email marketing campaigns to help turn first time buyers into loyal customers. Pizza Fit’n Free’s email marketing encourages customer loyalty and drives sales. The Akron,...
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To Find the Right Email Marketing Provider, Use an RFP
Choosing the right email marketing provider might seem like a daunting task for any organization — particularly those with specialized needs. There are tons of things to consider when looking at a new...
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New Feature: Custom Support Links for White Label Email Resellers
We’ve got a new feature to help our white label email resellers help their customers. Support links in the white label email interface. Resellers can now add their own support and help links to their...
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Digital Marketing Tips from Digital East 2013
We just got back from Digital East 2013, a conference in Washington, D.C., and our brains and notes are brimming with digital marketing tips and ideas. As we saw throughout the conference, email...
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